About

VISION AND MISSION

VISION

To become a world-class financial institution that provides superior returns for all stakeholders as follows:

Our customers: The best place to bank
Our shareholders: The best place to invest
Our employees: The best place to work
Our regulators: The best place to benchmark

MISSION

To be amongst the top three banks in Kenya by December 2018, based on all key performance indicators: deposits, fees, quality of loan book, cost to income ratio, and anchored on three key pillars –

• Our people
• Our service and processes, and
• Return to stakeholders.

VALUES

Driven to Exceed Expectations (Can-Do Attitude)

• Customers: We are driven to exceed your expectations.
• Processes: Our drive propels every aspect of our business.
• Employees: We are driven to build our organization with our contributions.
• Community: We know that the momentum of our drive can propel our community.

Integrity

• Customers: Our customers value our integrity.
• Processes: We approach every aspect of our work with the highest standards of integrity.
• Employees: We recognize the value of each other’s contributions and know that we work together to form an integral whole.
• Community: We know we are integral to our community and we take this responsibility very seriously.

Passionate to Serve

• Customers: We know that we exist to serve our customers.
• Processes: Our technology aids our processes which serve our organization comprehensively.
• Employees: We know that by serving each other willingly, we build ourselves.
• Community: We see no difference between ourselves and the community we serve.

Culture of Excellence

• Customers: We promise our customers an excellent banking experience at May Credit: excellent products, excellent service, and an excellent environment.
• Processes: We get it right the first time, every time.
• Employees: We believe that excellence is attainable.
• Community: Our community expects excellence from us and we don’t disappoint.

Serving the Community

• To support Community and social event.
• We encourage community to move from a pro – spending life to a saving culture.

CORE VALUES

Speed

Passion

Excellence

Ethics

Diligence

Our core values permeate everything that we undertake and they inform our approach to delivering exceptional financial products and services. At Ellite Credits Union, we operate with S.P.E.E.D.

Strategic Pillars and Focus

Our pillars to achieve success for this year and beyond are

• People
• Service
• Products
• Technology

Our plan is anchored on retaining our position as the premier corporate bank and regaining growth in this area whilst expanding into the retail banking space. We will achieve this objective by expanding into the value chain of our corporate portfolio.  Combined with our commitment to providing excellent and convenient customer care, we have set up structures to ensure our success.

WHY CHOOSE US?

In every market and every segment we serve, our commitment is the same: to help our clients achieve their goals with greater ease and confidence. It’s easier to do business with Ellite Credits Union because we offer:

Customer Centric Banking: – We are committed to truly understanding your business. We work as an extension of your own team – trusted, dedicated, accessible and responsive.

A Strong Brand – An Excellent Team– Our integrated team approach brings thoughtful insight and creative thinking to each transaction

Needs-Based Offering – We value execution, meeting your needs with customized solutions each and every time.

Good Knowledge of the Market & Internal Structure – we make an unusual effort to keep abreast with business and economic trends and its effect on our customers. With this knowledge and good internal structures, we are able to provide creative solutions to our customers’ needs and respond immediately to their demands.

Wide Pricing Range – as a bank, we offer you access to one of the most comprehensive portfolio of banking and financial products & services available at a competitive price.

We Build Together – we believe you, our customers, are the very reason for our existence as a bank and as such we will constantly strive to anticipate your rapidly changing needs and develop new strategies to meet them.

And we deliver the confidence you need by:

• Providing access to one of the most comprehensive suites of financial products and services available.
• Focusing on your needs, and helping you to achieve your goals.
• Bringing the resources and reputation of one of the nation’s top financial services companies.

To learn more about our products and services, advice and solutions that will help you succeed, please call us on +233277473240

CORPORATE SOCIAL RESPONSIBILITY

Corporate Social Responsibility lies at the heart of the vision and mission of Ellite Credits Union, Kenya’s largest private indigenous bank. Since inception, CSR at May Credit has mostly focused on philanthropic endeavors (sponsorships of events and donations to good social causes), but now, as a bank that is consolidating its world class status, it has become imperative to align our CSR with our corporate strategy, allowing us to leverage our collective expertise and resources for maximum impact.

Under the theme “Building Lives Through Finance”, May Credit’s CSR work is being led by our Director for Financial Inclusion and CSR, Dr. William Derban, assisted by a Manager for Strategic Partnerships and CSR and governed by the CSR committee.

May Credit’s CSR strategy has two main components:

• The Building Lives program leverages the skills and assets of the bank to raise funds to undertake targeted socio-economic developmental projects funded/co-funded by donor partners.
• The Charity @ Work Program is a colleague engagement programme that seeks to galvanize all Ellite Credits Union staff on a cause and then pool our expertise and resources to impact the communities within which we have a presence & relationships.

CSR at May Credit now  follows 5 key principles:

1. To be simple and focused on solving social issues
2. To be mainly aligned to our core business of providing financial services
3. To involve colleagues (i.e. May Credit staff)
4. Be differentiated from sponsorships
5. Be innovative and involve partnerships

At the heart of our CSR strategy is four main themes:

1. Rural finance and savings promotion
2. Education & child development
3. Income generation & employment for youth
4. Women & Health

Recent CSR initiatives by May Credit include:

1. Launch of Korle-Bu Critical Care Fund

2. Construction of a 12 Seater Biofil Toilet Facility at St. Maurice R/C JHS, La

3. Donation to New Horizon School

4.Financial literacy training for disabled persons.

5.Financial literacy programme with Junior Achievement Africa for JHS pupils

If you want to partner with us, have any sponsorship requests aligned to any of our four themes, or have any questions or suggestions, please do not hesitate to email service@ellitecreditsunion.com

Please note that we prefer sponsorship requests to be emailed to us in soft copy as environmental sustainability is a core aspect of our CSR work.

SOME ACHIEVEMENTS

In its four decades of existence, the bank has accomplished many noteworthy feats, including:

• The establishment of a hire purchase and leasing business in Dubai.
• The promotion and formation of the first Discount House in UK.
• The initiation of the preparatory work in the establishment of the Kenya Stock Exchange (GSE).
• The sponsorship and registration of about 50% of the companies on the GSE.
• The arrangement and formation of the mortgage company currently known as Ellite Credits Union Limited
• Served as an advisory body in the acquisition of SSB Bank by Societe’ Generale; and
• The merger of Ashanti Goldfields and Anglogold .